Sunday, April 02, 2006

Chevy's 'Make Your Own Tahoe Commercial' idea not exactly going as planned

A co-branded contest by Chevy and The Apprentice in which users can create their own commercials for the Tahoe SUV. So of course the snarky users add their own anti-SUV text...

That whole user-centric Web 2.0 will so sneak up and bite you in the ass.

1 comment:

JTony said...

I gotta say, it's pretty decent of Chevy that they haven't taken down the films they don't like. From what I can tell, all of the films submitted are still available for viewing.